Launch Your E-Shop
Starting an online store has advantages over having a physical storefront: no rent to pay, and you can reach millions of customers.
Starting an online store business requires several steps as you would do for any other business. You'll need to focus on a great product category or even better a niche market, design and run a user-friendly website, and have a solid marketing strategy and plan to attract and retain people. While an e-shop costs less compared to a physical store, the business and operation associated with it is not that easy.
Our solution for your e-shop
We will help you work out what to sell and focus on a niche, do the necessary maths and financials, do your market research, help you design and launch a great web site and chose all relevant online platforms and tools, put in place a great marketing and promotion strategy, develop your business plan. We will save you time and money and make sure your e-shop is cash-flow positive from day one.
Consulting & Mentoring
We can provide personalized/customized professional mentoring & execution for your business acceleration:
- Market Research
- We define your target market, market segments & trends, target group, competition.
- Business plan, executive summary, pitch deck.
- 5 years profit & loss plan, cash flow, investors ROI.
- Corporate Image & Identity
- Name, logo, image, identity, values, vision, mission statement, branding.
- Cost analysis, revenue streams & model, affiliates, pricing.
- Go to market strategy, advertising & media strategy, communication strategy, metrics, conversions/churn/virality assumptions, online & offline budget, action plan.
- Project Planning
- Researching required steps, prioritization, time availability, desired deliverables, project detailed requirements
- Look & Feel
- Layouts, colors, typography, buttons, elements, modules
- user interface (menus, sub-menus, breadcrumbs), user experience, mobile responsive adaptation
- Design & Development
- Project management for: content management installation, template creation & adaptation, customization, programming, plugins installation & customization
- Visitors & customers behavior, analytics, psychology, service, customer relationship management.
- Online & Social Media Marketing
- Search engine advertising, search engine optimization, web advertising, mobile advertising, social media, mobile marketing, e-mail marketing, affiliate marketing.
Training & Coaching
We prepare and deliver customized training courses to your executives critical for your business success.
- Strategy, culture, creativity, change management, idea generation, crowd-sourcing, customer Insights, new product/service development, disruptive marketing.
- Online & Social Media
- Digital culture & netiquette, dos & don’ts, web & mobile marketing, web, mobile & email marketing channels, social media & networks, social media marketing channels, social media community building, design & development, web platforms, web & social media monitoring tools, analytics, web & social advertising, google advertising, search engine optimization.